The Switch Deals Are a Distraction From a Bigger Problem: Games Industry's Shift to Console Bundles The Memorial Day sales may have brought some relief to gamers looking for discounts on their favorite titles, but beneath the surface of these deals lies a more insidious trend: the increasing reliance on console bundles.
Nintendo's latest promotion, which packages a Switch 2 console with a choice of three games, is just one example of this shift.
This trend is not unique to Nintendo; Sony and Microsoft have also been embracing console bundles by pairing their consoles with popular titles in an effort to drive sales.